News
Introducing Nette Rose: Cape Town's Joyful Lace, Now at Primary
Nette Rose is the boldest, most joyful label in our range — handmade in Cape Town, and now held locally in Australia across Harley, Oslo, Apple, Primrose, Argentina and the Freya Bodysuit.
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On Our Mid-Year Sale, and Why We Rarely Have One
Primary rarely discounts. When we do, it is by design — past-season pieces ordered too generously, Else Nano before its update, and Maison Close reduced for the first time.
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