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Primary Fit Guide

Find your Fit

Looking for Shapewear fit guides?

Shapewear plays by its own rules. Adhesive bras, bodysuits, low-rise undergarments - they all come with their own sizing guide.

You'll find the right guide for the specific piece on the product page.

Fit Guide

Bralettes

If you are shopping in XS-XL sizes, follow the chart below to find your best size. Use a typical top size and typical cup size.

A B C D DD/E F
8 XS XS S S S M
10 XS XS/S S S/M M M/L
12 S S/M M M/L L L/XL
14 M M M/L L/XL XL -
16 M L L/XL XL - -

Bras

AU Size A B C D E F G
8 Overbust (cm) 77-79 79-81 81-83 83-85 85-87 87-89 89-91
Underbust (cm) 65-70
10 Overbust 82-84 84-86 86-88 88-90 90-92 92-94 94-96
Underbust 71-76
12 Overbust 87-89 89-91 91-93 93-95 95-97 97-99 99-101
Underbust 77-82
14 Overbust 92-94 94-96 96-98 98-100cm 100-102 102-104 104-106
Underbust 83-88
16 Overbust 97-99 99-101 101-103 103-105 105-107 107-109 109-111
Underbust 89-94

Briefs and Thongs

Size Waist (cm) Hips (cm)
XS 55-63 82-88
S 63-69 88-94
M 69-76 94-101
L 76-83 101-109
XL 83-94 109-114
XXL 84-99cm 114-122cm

A few Primary pointers

Most of your bra or bralette's support comes from the band. Not the straps. Not magic. Just a good, firm hug around your underbust is right.

When trying a new bra, start on the loosest hook. You want it snug, not squeezing the life out of you. Two fingers under the band = just right.

If you're doing it up on the tightest hook straight away, the band's too big. Think of it like jeans - you don't buy them already stretched out.

If it's digging in on the loosest hook, it's too small. You deserve support, not bruises.

All elastic softens over time. That's why a good bra gives you room to adjust the band.

A well-fitting band = comfort, lift, and a bra that actually does its job. Get that part right, and the rest just falls into place.

Book a Virtual Fitting

At Primary we offer virtual fittings to make sure your purchase is the right fit.

Choose either a Find Your Fit before your purchase or a Check Your Fit after delivery to ensure you are wearing the right size.

TRY BEFORE YOU BUY
Try 2-5 items
Home try-on
 
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Welcome back to the store page. Here's what to do next:
Step 1:
Browse items you'd like to order
Step 2:
Use the 'Add to Cart' button to add your new exchange items to the cart.
Step 3:
Checkout as usual with the same email or phone number to complete your exchange order.
left to place order
Please note: Processing your exchange may take up to one minute after placing your order.